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Israeli party pulls 'What, you're not Jewish?' TV ad
Published Thursday 10/01/2013 (updated) 12/01/2013 13:17
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Rabbi Ovadia Yosef, the spiritual leader of the ultra-Orthodox Jewish
party Shas. (MaanImages/File)
JERUSALEM (Reuters) - Complaints by Russian-speaking immigrants prompted an ultra-Orthodox party in Israel to pull a TV commercial plugging their election campaign which shows a man recoiling in horror at discovering his bride is not Jewish.

In the advert, a Russian-accented bride receives a faxed certificate during her wedding ceremony attesting to her conversion to Judaism. With disgust in his voice, her Israeli husband blurts out: "What, you're not Jewish?"

The controversy reflected long-standing tensions between the religious Shas party, a member of Prime Minister Benjamin Netanyahu's government, whose core constituency is made up of Jews of Middle Eastern or North African descent, and parties representing immigrants from the former Soviet Union.

There are at least 2 million Russian-speaking immigrants in Israel and hundreds of thousands do not meet Orthodox standards for recognition as Jews.

Several immigrants complained about the commercial in letters to the Israel Central Elections Committee and many more posted protests on social media sites such.

Nino Abesadze, immigrant lawmaker and candidate for the centrist Labour party, denounced the Shas advert in a notice posted on her Facebook page as "racist and mocking of the immigrants", and demanded it be taken off the air.

In a statement the committee said late on Wednesday it had found the advert offensive and that Shas had agreed not to run it anymore. The minute-long spot aired for two nights in the run-up to the Jan. 22 parliamentary election.

Parties championing Russian-speaking immigrants such as the far-right Yisrael Beitenu led by former Foreign Minister Avigdor Lieberman, want to simplify Jewish conversion procedures in Israel controlled by the Orthodox Rabbinate.

Shas opposes this, as it does calls for civil marriage in Israel. The Rabbinate, also in charge of marriage procedures, issues marriage licenses only to couples it deems Jewish under ritual law.
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1 ) Anthony Clifton / Texas
11/01/2013 20:18
No one on Earth HAS to be a "Jewish"...it's true. ...the entire "Jewish" narrative is a LIE. http://www.revisionisthistory.org/

2 ) gabi / australia
12/01/2013 06:49
. . . and these are the people who deride Muslim countries???

3 ) observer / palestine
12/01/2013 11:34
where are all the zionists who spread their hasbara here????? how are you going to justify this blatant racism,,,,,, and to all those who defend israel, plz notice that this is racism within the jewish community itself, jews against jews,,,, just keep this in mind the next time you try to defend or justify israeli racism towards palestinians and claim that israel is a democracy!!!

4 ) Blake / UK
12/01/2013 19:13
The usurpers from hell needed to up their numbers somehow so peasant Russians flocked there. This usurping zio entity is unsustainable. Any fool can see that

5 ) Brian Kearney / UK
12/01/2013 20:53
This is good news. We need more of this falling out with each other.

6 ) Amira / Canada
12/01/2013 21:17
I would love to see an internal civil war between orthodox jews and non-recognized jews and immigrant non-jews and israeli war criminal soldiers and the settlers, in this strange fanatic zio-land-thieves racist "only democracy in the Middle East", which is existing on the suffering of Palestinians and the hard-earned taxes of US, Canada, British and Europeans citizens. May be Palestinian land will be liberated as a result.

7 ) mohamed / somalia
13/01/2013 00:45
These people are eating pork .

8 ) Paul / Brazil
13/01/2013 14:42
Eles n?o comem o semelhante...
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